Multiplica USA adds its name to a prestigious list of companies who are “Gold Partners” with Maxymiser, a leading-provider of cloud-based software that helps digital marketers to better test, target, and personalize websites and mobile apps. Maxymiser (recently acquired by Oracle) is currently one of the highest ranking digital optimization and testing tools on the market, according to Forrester Wave Online Testing Platforms Q3 2015 report, and it is the preferred optimization tool of multiple global brands like HSBC, Wyndham Hotels, and Virgin Media, among many others.
What does this partnership mean for Multiplica’s clients? Multiplica team members will receive specialized training with this program, bringing enhanced testing and optimization capabilities to our services. With Maxymiser as a tool, Multiplica’s optimization, UX, and media teams will build stronger campaigns, collect more data and insights about our clients’ audience and users, and re-design websites and mobile apps with even greater targeting and personalization capabilities.
Nicolas Visiers, Executive Chairman of Multiplica US, says that the partnership with Maxymiser “represents a great advantage to our customers, both new and old. We’re excited to be able to offer them an enhanced optimization experience by using what’s arguably one of the most effective tools out there on the market. Our main goal for our customers isn’t just to increase conversions for their brand but to help their entire business to grow and thrive, and this partnership with Maxymiser will be a vital part of that process.”
Multiplica US is a full-service digital agency that specializes in media buying and planning, user experience, and optimization. We rely on our own unique data-driven model and our rigorous testing culture to understand our customers’ users and audiences so that we can create the most effective digital ecosystem for each brand we work with, bringing them increased conversions, deeper engagement, brand loyalty, and increased revenue.